Last Modified: January 2024
This Privacy Policy explains how Cash4HomePros.com (“CHP,” “we,” “us,” or “our”) collects, uses, shares, and otherwise processes personal information in connection with our websites, including Cash4Homepros.com and other websites we own and operate that link to this Privacy Policy (the “Sites”), and the related content, platforms, services, products, and other functionality offered on or through our services (collectively, the “Services”). It is essential to review your Terms of Use alongside this Privacy Policy to gain a comprehensive understanding of our practices. Together, these documents form an “Agreement” between you and CHP concerning the use of our services.
When we refer to "personal information" in this Privacy Policy, we're talking about data that can directly or indirectly identify, relate to, describe, or be reasonably linked to an individual or household. This definition excludes aggregated or de-identified information that can't reasonably identify a person.
Contact Information, such as your first and last name, email address, mailing address, and phone number, is utilized to fulfill your requests or transactions and to directly communicate with you.
Communications Information encompasses details submitted to our email addresses, as well as interactions via phone calls or text messages. This category also covers contact information provided through our Services. We utilize this data to address and respond to your queries, improve our service offerings, and facilitate organizational growth.
Marketing Information,such as telephone numbers, email addresses, and communication preferences, is employed to oversee our correspondence with you, tailor our products to suit your specific requirements and deliver details about products and services that align with your interests. To opt out of receiving emails from us, you can easily click the "unsubscribe link" provided at the bottom of our email communications.
Additional Data, obtained during your use of the Services, encompasses files, documents, videos, images, and other information you opt to upload or transmit. Referred to as "User Content," this encompasses all data shared in communications with us or other users, or through service usage. User Content, along with any included personal information, is stored and collected as an integral part of our Services, enabling us to deliver them to you efficiently.
Feedback Information encompasses any feedback, testimonials, or ratings you offer regarding our services or products. This data serves multiple purposes, including communication with you, market research, informing our marketing and advertising efforts, and enhancing our business operations. By providing this information, you grant CHP the discretion to post and publish it. Upon your consent, we may attribute your testimonial to you by including your name.
We also obtain personal information from third parties, which we often combine with personal information we collect either automatically or directly from an individual.
Social Media. Social Media interactions occur when individuals engage with our Services via platforms like Facebook, Google, LinkedIn, or others. By liking, following, or sharing our content, users may allow the social network to share certain information with us. The data received depends on the individual's privacy settings and may include profile details such as name, picture, gender, username, user ID, age range, language, and country. It is important for individuals to review and adjust their privacy settings on third-party sites before sharing information. We utilize this data to operate and enhance our Services, as well as to directly communicate with users about relevant products and services via email.
Other Sources. In addition to third-party data providers, we may gather personal information about individuals from government agencies, publicly available sources, or through transactions like mergers and acquisitions. This information is utilized to run, sustain, and enhance the features and functionality of our Services. Additionally, we may directly communicate with you, such as by emailing information about products and services that align with your interests.
In addition to the above, we may use personal information to:
CHP, and our third-party partners, automatically collect information you provide to us and information about how you access and use the Services when you visit our online services, read our emails and text messages, or otherwise engage with us. We typically collect this information through a variety of tracking technologies, including (i) cookies or small data files that are stored on an individual’s computer and (ii) other, related technologies, such as web beacons, pixels, embedded scripts, location-identifying technologies and logging technologies (collectively, “tracking technologies”) and we may use third-party partners or technologies to collect this information. Information we collect automatically about you may be combined with other personal information we collect directly from you or receive from other sources.
We, and our third-party partners, use cookies and other tracking technologies to automatically collect usage and device information, such as:
Information on the computer, tablet, smartphone or other device you use, such as your IP address, browser type, Internet service provider, device type/model/manufacturer, operating system, mobile carrier, model and manufacturer, phone number, date and time stamp, and a unique ID that allows us to uniquely identify your browser, mobile device, or your account (including, for example, a persistent device identifier or an Ad ID), and other such information. We may also work with third-party partners to employ technologies, including the application of statistical modeling tools, which permit us to recognize and contact you across multiple devices.
Information about the way you access and use our Services, for example, the site from which you came and the site to which you are going when you leave our services, how frequently you access the Services, whether you open emails or click the links contained in emails, whether you access the services from multiple devices, and other browsing behavior and actions you take on the Services.
Information Regarding Your Use of the Services. We gather information about your usage of the Services, such as the pages visited, links clicked, ads viewed and interacted with, videos watched, and similar activities. Additionally, we may employ third-party tools to collect data provided by you or pertaining to your usage of the Services. These tools may record actions like mouse movements, scrolling, clicks, keystrokes, and other browsing, search, or purchasing behaviors. They may also capture data entered during interactions with our Service or through chat features. For instance, we utilize Hotjar to gain insights into user preferences and optimize our Service accordingly. Hotjar aids in understanding user experiences, including page dwell times, link selections, and user feedback, by employing technologies like cookies. The data collected includes device IP addresses (processed and stored in de-identified form), screen size, device type, browser details, geographic location (limited to country), and preferred language settings.
Information about your location, such as general geographic location that we or our third-party providers may derive from your IP address.
Analytics information. We may collect analytics data or use third-party analytics tools such as Google Analytics, HotJar, and other services to help us measure traffic and usage trends for the services and to understand more about the demographics of our users.
All of the information collected automatically through these tools allows us to improve your customer experience. For example, we may use this information to enhance and personalize your user experience, monitor and improve our Sites and Services, and improve the effectiveness of our Services, offers, advertising, communications, and customer service. We may also use this information the data collected through tracking technologies to: (a) remember information so that you will not have to re-enter it during your visit or the next time you visit the site; (b) provide custom, personalized content and information, including targeted content and advertising; (c) identify you across multiple devices; (d) provide and monitor the effectiveness of our services; (e) monitor aggregate metrics such as total number of visitors, traffic, usage, and demographic patterns on our website; (f) diagnose or fix technology problems; and (g) otherwise to plan for and enhance our services.
We may disclose your personal information with:
We may engage in targeted advertising by collaborating with third-party advertisers to deliver ads tailored to your interests. These partners gather data about your interactions across our online services over time, enabling them to display ads on our platforms, other websites or services you visit, and different devices you use. This data is usually collected via tracking tools like cookies, web beacons, and other technologies, capturing details such as your device ID, browsing activity, browser type, and the time and date of your visit. With your device's consent, location data may be collected using various methods. To help recognize you across devices, we may share a unique identifier, like a hashed email address, with our advertising partners. This information is used to enhance the relevance of ads you see online and to support ad-related functions like reporting and analytics. Additionally, we use third-party services, including social media platforms, to direct targeted ads to you and others, which may involve sharing a hashed version of your email address or other identifiers with these platforms.
We may engage in the following:
Social Media Widgets and Advertising. Our Services may include social media features, such as the Facebook “Like” button, LinkedIn, TikTok, Instagram, Threads, X.com, or other widgets. These social media companies may recognize you and collect information about your visit to our Services, and they may set a cookie or employ other tracking technologies. Your interactions with those features are governed by the privacy policies of those companies.
Social Media Platforms. We utilize targeted advertising on various social media platforms like Facebook, Threads, X.com, TikTok, Instagram, and others. These platforms offer interest-based advertising programs, enabling us to show ads to users interested in our services while they're on the platform or to users with similar characteristics, such as shared commercial interests and demographics. We may share a unique identifier, like a user ID or hashed email address, with these platforms, or they may gather data from our website visitors via a first-party pixel to deliver targeted ads to you or a specific audience on the social media platform. The privacy policies of these social media companies govern these ads. To opt out of receiving targeted ads on your social networks, you can adjust your advertising preferences in your network settings.
Third-Party Partners. We collaborate with various third-party partners to offer advertising services. For instance, we utilize Google Analytics to identify you and connect the devices you use while accessing our Services via your browser or mobile device, logging into your account, or interacting with us. To enable our Services, we share a unique identifier such as a user ID or hashed email address with Google. This integration with Google Analytics enhances our understanding of user interaction with our Services and enables us to customize advertisements and content accordingly.
Your Choices
Phone, Text, and Email Communications. From time to time, we may call you, send you text messages, or send you emails regarding updates to our Services, notices about our organization, or information about products/services we offer (or promotional offers from third parties) that we think may be of interest to you. If you wish to unsubscribe from promotional text messages, reply STOP to any one of our promotional text messages. If you wish to unsubscribe from promotional emails, simply click the “unsubscribe link” provided at the bottom of the email communication.
Access to Your Device Information. You may control the Services’ access to your device information through your “Settings” app on your device. For instance, you can withdraw permission for the Services to access your network devices and geolocation and to integrate with your other applications.
Push Notifications. You can stop receiving push notifications from us by changing your preferences in the iOS or Android notifications settings menu. Cookies. If you would prefer not to accept cookies, most browsers will allow you to: (i) change your browser settings to notify you when you receive a cookie, which lets you choose whether or not to accept it; (ii) disable existing cookies; or (iii) set your browser to automatically reject cookies. Please note that doing so may negatively impact your experience using our online Services, as some features and services on our online Services may not work properly. Depending on your device and operating system, you may not be able to delete or block all cookies. In addition, if you want to reject cookies across all your browsers and devices, you will need to do so on each browser on each device you actively use. You may also set your email options to prevent the automatic downloading of images that may contain technologies that would allow us to know whether you have accessed our email and performed certain functions with it.
Online Ads. We support the self-regulatory principles for online behavioral advertising (Principles) published by the Digital Advertising Alliance (DAA). This means that we allow you to exercise choice regarding the collection of information about your online activities over time and across third-party websites for online interest-based advertising purposes. More information about these Principles can be found at www.aboutads.info. If you want to opt out of receiving online interest-based advertisements on your internet browser from advertisers and third parties that participate in the DAA program and perform advertising-related services for us and our partners, please follow the instructions at www.aboutads.info/choices, or www.networkadvertising.org/choices/ to place an opt-out cookie on your device indicating that you do not want to receive interest-based advertisements. Opt-out cookies only work on the internet browser and device they are downloaded onto. If you want to opt out of interest-based advertisements across all your browsers and devices, you will need to opt out on each browser on each device you actively use. If you delete cookies on your device generally, you will need to opt out again. If you want to opt out of receiving online interest-based advertisements on mobile apps, please follow the instructions at www.aboutads.info/appchoices. p Unless you have exercised your Right to Opt Out (as described in the “Your Privacy Choices” section of our U.S. Privacy Disclosures), we may “sell” or “share” your personal information to third parties for targeted or cross-context behavioral advertising purposes. The third parties to whom we sell or share personal information may use such information for their own purposes in accordance with their own privacy statements, which may include reselling or sharing this information to additional third parties.
Our Services may provide links to third-party websites or services that we do not own or operate. We are not responsible for the practices employed by any websites or services linked to or from the services, including the information or content contained within them. Your browsing and interaction on any other website or service are subject to the applicable third party’s rules and policies, not ours. If you are using a third-party website or service, you do so at your own risk. We encourage you to review the privacy policies of any site or service before providing any personal information.
Our services are not intended for children under the age of 18. We do not knowingly solicit or collect personal information from children under the age of 18. If we learn that any personal information has been collected inadvertently from a child under 18, we will delete the information as soon as possible. If you believe that we might have collected information from a child under 18, please contact us at [email protected].
We reserve the right to change this Privacy Policy from time to time at our sole discretion with or without notice to you. CHP will update the “Last Updated” date at the top of this Privacy Policy as notice to the Users. It is your responsibility to review this Privacy Policy periodically.
We retain personal information only for as long as is reasonably necessary to fulfill the purpose for which it was collected. However, if necessary, we may retain personal information for longer periods of time, until set retention periods and deadlines expire, for instance where we are required to do so in accordance with legal, tax and accounting requirements set by a legislature, regulator or other government authority.
To determine the appropriate duration of the retention of personal information, we consider the amount, nature, and sensitivity of the personal information, the potential risk of harm from unauthorized use or disclosure of personal information, and if we can attain our objectives by other means, as well as our legal, regulatory, tax, accounting and other applicable obligations.
Therefore, we retain personal information for as long as the individual continues to use our services for the purposes explained in the How We Collect and Use Personal Information section in our Privacy Policy. When an individual discontinues the use of our services, we will retain their personal information for as long as necessary to comply with our legal obligations, to resolve disputes and defend claims, as well as, for any additional purpose based on the choices they have made, such as to receive marketing communications. In particular, we will retain recordings of your conversations with us, the personal information supplied when joining our services, including complaints and any other personal information supplied during the duration of an individual’s contract with us for the services until the statutory limitation periods have expired, when this is necessary for the establishment, exercise or defense of legal claims.
Once retention of the personal information is no longer necessary for the purposes outlined above, we will either delete or de-identify the personal information or, if this is not possible (for example, because personal information has been stored in backup archives), then we will securely store the personal information and isolate it from further processing until deletion or deidentification is possible.
If you have any questions or comments in connection with this Privacy Policy, you may contact us at:
